Swedish Fish

In 1958, Malaco, a Swedish confectionery manufacturer, decided to expand its business by exporting a few of their products to North America. Allsorts Licorice, Ribbons and Licorice Laces candy were the first products to be exported to North America. [continued below]

Swedish Fish History

The Malaco exporting business grew and in late 1960's and early 1970's Swedish Fish and Swedish Berries were developed specifically for the North American market. As you have probably already guessed, it was named Swedish Fish because it was developed in Sweden. Today Swedish Fish are made made in both Sweden and Canada and owned by the Cadbury Adams Company.

What Flavor are Swedish Fish?

It’s delicious, but what flavor is it exactly? The original Swedish Fish flavor is actually unique to the candy and has never been specified by the manufacturer. Swedishfish.com only states that the candy “tastes like fruite, not like fish.” So grab a bag, taste Sweedish Fish for yourself, and try to guess the delicious flavor of this fruit-flavored fish (we think it’s Strawberry).

Swedish Fish Memories

My dad took me on a fishing trip when I was six years old. On the way to the lake, we stopped at a bait store. While my dad shopped for bait, I shopped for swedish fish. When we got to the lake, my dad asked me what I wanted to bait my hook with and I told him swedish fish. He talked to me until he was blue in the face about how swedish fish would NOT attract the fish, but I insisted anyway.

I am proud to say that my swedish fish bait caught TWELVE catfish that day. My dad caught NOTHING with his worm bait. After that, my dad used swedish fish for bait EVERY time he went fishing and told EVERY person who crossed his path about the time his daughter used swedish fish for bait and caught all the catfish in the lake. My dad passed away when I was fifteen, but our family still shares our swedish fish bait story every time we have a family gathering. ~ Michele from California

Nutrition Facts

Ingredients

SUGAR, INVERT SUGAR, CORN SYRUP, MODIFIED CORN STARCH, CITRIC ACID, WHITE MINERAL OIL, ARTIFICIAL FLAVORS, RED 40 AND CARNAUBA WAX.

Nutrition Information

Serving Size: 19 pieces
Total Calories	140

Amount Per Serving	%DV*
Total Fat 0g	0%
Sodium 30mg	1%
Total Carbohydrate 36g	12%
Sugars 29g
Protein 0g

Not a significant source of calories from fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, calcium, and iron. *Percent Daily Values (DV) are based on a 2,000 calorie diet.

	Calories:	2,000	2,500
Total Fat	Less than	65g	80g
Sat Fat	Less than	20g	25g
Cholesterol	Less than	300mg	300mg
Sodium	Less than	2,400mg	2,400mg
Total Carbohydrate		300g	375g
Dietary Fiber		25g	30g