Reed's Candy Rolls

Reed's Rolls Candy History

Reed's Candy Rolls are a classic confectionery known for their fruity flavors and distinctive roll-shaped packaging. Here's a brief history of Reed's Candy Rolls:

Reed's Candy Rolls were first introduced in the late 1800s by William and Eugene Reed, who founded the Reed Candy Company in Chicago, Illinois. The company specialized in producing a variety of candies, including hard candies and mints.

Reed's Candy Rolls quickly became a popular choice among candy enthusiasts due to their flavorful taste and convenient packaging. Each candy roll was individually wrapped in wax paper and twisted at both ends, resembling a miniature candy log or cylinder.

The candies were known for their assortment of fruity flavors, including cherry, lemon, orange, lime, and grape. The vibrant colors and distinct taste of these flavors made Reed's Candy Rolls a delightful treat for consumers of all ages.

Over the years, the Reed Candy Company expanded its candy offerings to include other popular confections. However, Reed's Candy Rolls remained a signature product of the company, cherished for their unique shape and assortment of flavors.

In the mid-1900s, the Reed Candy Company was acquired by the Farley Candy Company, which continued to produce Reed's Candy Rolls under the Reed's brand name. Farley Candy Company later merged with the Ferrara Pan Candy Company, forming the Ferrara Candy Company.

Under the Ferrara Candy Company, Reed's Candy Rolls have continued to be produced and distributed. The candy rolls have maintained their classic look and taste, providing a nostalgic experience for those who grew up enjoying them.

Reed's Candy Rolls have become a staple in the candy market, with their iconic roll-shaped packaging and flavorful assortment. They are often found in candy aisles, specialty stores, and nostalgic candy shops, catering to those seeking a taste of nostalgia or a classic fruity candy experience.

Today, Reed's Candy Rolls are still enjoyed by candy lovers who appreciate their old-fashioned charm and assortment of fruity flavors. They continue to bring a touch of sweetness and nostalgia to candy enthusiasts across generations.

Update: The brand was sold several times of the years with the last company, Wrigley, discontinuing them in the late 2000s. The brand has been revived in 2015 by the Iconic Candy Company.

Reed's Candy Roll ad from 1968