Fizzies Memories >>>
 Once upon a time in the '50s -'60s there
was a popular drink tablet that fizzed when placed in water.
FIZZIES® were invented by the Emerson Drug Company. The idea derived from scientists
working with chemical formulas similar to "Bromo Seltzer" and
wondering if a fun, fruit flavored drink could be developed the same
way. 

"Wouldn't it be
grand if we could drop a tablet in a glass of water and have an
instant soda pop?" After long hard work, they finally figured
out how to combine the right combinations of fruit flavoring,
sweetener, citric acid and sodium bicarbonate (a substance that is
much like baking soda) into a magical tablet that when dropped into
water, turned water into an instant sparkling, effervescent fruit
drink!
Fizzies were made in grape,
cherry, orange, punch, berry, lemon-lime, and root beer flavors
and 8 tablets cost 19 cents. Unfortunately Fizzies contained the
sugar substitute cyclamate. In 1968 the FDA banned the use of
cyclamates citing research showing that cyclamates caused cancer
in laboratory animals and the company went out of
business.
They returned in the mid-1990s
containing NutriSweet, a substitute 200 times sweeter than
sugar. A new company purchased the formula and reintroduced
them to the market in 1995. It was short lived because the company
went out of business and all of the inventory was gone by late 2001.
And now, in 2006 Fizzies are
available again. The fun, effervescent drink tablet made
popular in the 50’s & 60’s has returned! Whether you're a genuine
kid or simply a kid at heart, now you can enjoy the crisp,
refreshing drink that everybody loves to make! |